Going The Extra Mile: The Business Of Giving A Damn

Published April 11, 2013 by Visakan Veerasamy+ in Thought Pieces

Op-Ed is a column on our blog where we share our thoughts about business, marketing, philosophy and general idea-y stuff. A friend of ours asked recently, “What’s the point of spending time on ecommerce forums? What are you after? Why do you do it?” A quick bit of context: We spend quite a bit of […]

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Sharing is Learning: How Word-of-Mouth Helps Us Overcome Information Overload.

Published February 4, 2013 by Visakan Veerasamy+ in Thought Pieces

Op-Ed is a column on our blog where we share our thoughts about business, marketing, philosophy and general idea-y stuff. We were consumers before anything else. And we still are! This was straightforward when there were only a few things to barter or pay for. If you saw something you liked – a goat, maybe, […]

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