20 Customer Acquisition Tools to Power Up Your Business

Published August 23, 2014 by Samuel Hum+ in Customer Acquisition / Ecommerce / Optimizing Your Store
20 Customer Acquisition Tools to Power Up Your Business

These customer acquisition tools have been categorised into: Making your content more visible and easily searchable: Search Engine Optimization (SEO) Distribution channels to reach as many people as possible: Email Marketing Convertising site visitors into paying customers: Conversion Rate Optimisation (CRO) Monitoring and optimising your efforts and results: Analytics A. Search Engine Optimization (SEO) Improving [...]

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5 Tips To Maximize Customer Acquisition Via Growth Hacking [SlideShare]

Published August 22, 2014 by Yu Sheng Teo+ in Content Marketing / Customer Acquisition / Slideshare
5-tips-maximise-customer-acquisition-via-growth-hacking-FI

“Growth hacking” has become a buzz-word in recent times. But how can marketers maximize customer acquisition, and what are some examples of early growth hacking tactics employed by now radically successful companies? Based on Neal Taparia’s article on Forbes, this infographic combines growth hacking lessons from Sean Ellis, relevant statistics, real life examples, and quotes, [...]

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How Mellow Made $200,000+ In Preorder Sales In Less Than A Month

Published August 22, 2014 by Visakan Veerasamy+ in Customer Acquisition / Ecommerce / Interviews
customer-acquisition-mellow-referralcandy

This is the first in a series of posts titled Customer Acquisition Stories, where we interview entrepreneurs to ask them about their experiences, challenges and insights along their journey. Mellow has to be one of our coolest clients. They make a futuristic kitchen robot that syncs with your smartphone to cook for you at your convenience. They’ve [...]

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15 Ecommerce Blogs You Should Be Following

Published August 21, 2014 by Visakan Veerasamy+ in Ecommerce
15-ecommerce-blogs-you-should-follow-FI

A while ago, we aggregated our favorite marketing blogs in 25 Marketing Blogs You Should Be Following. It was rather popular, getting over 1,000 shares. So we thought we’d do the same for Ecommerce Blogs, too. Here we go: 1. A Better Lemonade Stand – Practical Ecommerce Advice ABLS is run by Richard Lazazzera. Richard also [...]

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8 Ecommerce Businesses That Achieved Success Through Crowdfunding

Published August 20, 2014 by Melissa Tsang+ in Customer Acquisition / Interesting Information
crowdfunding-ecommerce-success-stories

Crowdfunding is a groundbreaking customer acquisition tool for startups. 1. It allows innovators to validate an idea without first building it. Crowdfunding platforms are the most direct way to do that – you pitch your idea to the very people who might buy it. And so you get many more points of view, from the people [...]

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