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	<title>The ReferralCandy Blog</title>
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		<title>How to Optimize Your Images for eCommerce SEO</title>
		<link>http://blog.referralcandy.com/2012/05/21/optimize-images-ecommerce-seo/</link>
		<comments>http://blog.referralcandy.com/2012/05/21/optimize-images-ecommerce-seo/#comments</comments>
		<pubDate>Mon, 21 May 2012 15:30:36 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1737</guid>
		<description><![CDATA[Optimizing images for eCommerce is a controversial, overlooked and underutilized tactic. The main arguments against optimizing images is that it encourages image theft and hot-linking, while there some truth to this, images can often help get customers that are in the research phase of a transaction, into the sales funnel. In this article we will [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1737&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">michaelagray</media:title>
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		<title>Why Your Ecommerce Branding is More Important than Ever</title>
		<link>http://blog.referralcandy.com/2012/05/08/why-your-ecommerce-branding-is-more-important-than-ever/</link>
		<comments>http://blog.referralcandy.com/2012/05/08/why-your-ecommerce-branding-is-more-important-than-ever/#comments</comments>
		<pubDate>Tue, 08 May 2012 15:30:03 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1714</guid>
		<description><![CDATA[Developing a strong brand name and image has always been important for any business. Stores have been reliant on a steady stream of consumers who not only buy their products, but buy into the cultural identity and ethos of the company for decades, maybe even centuries. This form of brand recognition allows a business to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1714&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">anafore</media:title>
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		<title>How Brick and Mortar Stores Can Use eCommerce to Drive Sales</title>
		<link>http://blog.referralcandy.com/2012/05/01/brick-mortar-drive-sales/</link>
		<comments>http://blog.referralcandy.com/2012/05/01/brick-mortar-drive-sales/#comments</comments>
		<pubDate>Tue, 01 May 2012 15:30:20 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[ecommerce future]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1718</guid>
		<description><![CDATA[As customers continue to migrate to online stores and Mobile eCommerce grows, many local brick and mortar stores are at risk of losing sales and customers. In early 2012 the big box retailer Best Buy announced it was closing 50 stores. However smart merchants are starting to use using to eCommerce to drive foot traffic [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1718&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">michaelagray</media:title>
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			<media:title type="html">ecommerce-brick-mortar</media:title>
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			<media:title type="html">picup-in-store-1</media:title>
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		<title>Why Ecommerce Sites Need to be Aware of Google Updates</title>
		<link>http://blog.referralcandy.com/2012/04/24/why-ecommerce-sites-need-to-be-aware-of-google-updates/</link>
		<comments>http://blog.referralcandy.com/2012/04/24/why-ecommerce-sites-need-to-be-aware-of-google-updates/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 16:04:29 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[website optimization]]></category>
		<category><![CDATA[Algorithm Updates]]></category>
		<category><![CDATA[Google Updates]]></category>
		<category><![CDATA[Search Rankings]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1669</guid>
		<description><![CDATA[All ecommerce sites need to embrace SEO principles. By complying with Google&#8217;s best practice guidelines, you stand a far better chance of ranking higher in search results. However, these rules aren&#8217;t set in stone. Occasionally the search engines will update their algorithms, effectively rendering existing techniques obsolete. As such, you can&#8217;t rest on your laurels [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1669&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/04/24/why-ecommerce-sites-need-to-be-aware-of-google-updates/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">anafore</media:title>
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			<media:title type="html">Google Search</media:title>
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		<title>Making a Better eCommerce Shopping Cart</title>
		<link>http://blog.referralcandy.com/2012/04/17/better-ecommerce-shopping-cart/</link>
		<comments>http://blog.referralcandy.com/2012/04/17/better-ecommerce-shopping-cart/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 15:30:23 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1682</guid>
		<description><![CDATA[In previous articles I&#8217;ve talked about making your online eCommerce shopping module more search engine friendly. Topics included optimized product pages and category pages, getting rich snippets and mobile SEO. For today&#8217;s article, I&#8217;d like to talk about the actual checkout process and how you can make it better and easier for your customers. Shopping [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1682&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/04/17/better-ecommerce-shopping-cart/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">michaelagray</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/better-ecommerce-shoping-cart.jpg" medium="image">
			<media:title type="html">better-ecommerce-shoping-cart</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-23-29-am.png" medium="image">
			<media:title type="html">2012-04-16 06.23.29 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-24-40-am.png" medium="image">
			<media:title type="html">2012-04-16 06.24.40 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-28-16-am.png" medium="image">
			<media:title type="html">2012-04-16 06.28.16 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-33-11-am.png" medium="image">
			<media:title type="html">2012-04-16 06.33.11 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-45-54-am.png" medium="image">
			<media:title type="html">2012-04-16 06.45.54 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-50-05-am.png" medium="image">
			<media:title type="html">2012-04-16 06.50.05 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-50-38-am.png" medium="image">
			<media:title type="html">2012-04-16 06.50.38 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-59-00-am.png" medium="image">
			<media:title type="html">2012-04-16 06.59.00 am</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/04/2012-04-16-06-59-34-am.png" medium="image">
			<media:title type="html">2012-04-16 06.59.34 am</media:title>
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		<item>
		<title>Is Duplicate Content an Issue for Your Ecommerce Site?</title>
		<link>http://blog.referralcandy.com/2012/04/09/is-duplicate-content-an-issue-for-your-ecommerce-site/</link>
		<comments>http://blog.referralcandy.com/2012/04/09/is-duplicate-content-an-issue-for-your-ecommerce-site/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 15:30:42 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[website optimization]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[On-page Content]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1667</guid>
		<description><![CDATA[If you&#8217;ve got hundreds, possibly even thousands of pages on your ecommerce site, ensuring that each one includes a sizeable chunk of unique copy can prove difficult. Consequently, many e-tailers choose to cut corners. However, when you choose to reuse the same text time after time or use a generic manufacturer&#8217;s description, this can have [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1667&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/04/09/is-duplicate-content-an-issue-for-your-ecommerce-site/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">anafore</media:title>
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		<item>
		<title>Rich Snippets from Reviews for eCommerce Merchants</title>
		<link>http://blog.referralcandy.com/2012/04/02/rich-snippets-from-reviews-for-ecommerce-merchants/</link>
		<comments>http://blog.referralcandy.com/2012/04/02/rich-snippets-from-reviews-for-ecommerce-merchants/#comments</comments>
		<pubDate>Mon, 02 Apr 2012 15:30:18 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1655</guid>
		<description><![CDATA[For merchants who run eCommerce websites getting enhanced listings is a key way to improve the prominence of your listings, and increase your click throughs. In this article we will be looking at implementing rich snippets for reviews. The first and most powerful way to get rich snippets is to add product reviews to your [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1655&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/04/02/rich-snippets-from-reviews-for-ecommerce-merchants/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">michaelagray</media:title>
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			<media:title type="html">rich-snippet-ecommerce</media:title>
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		<item>
		<title>Opening up Your Ecommerce Site with Social Media</title>
		<link>http://blog.referralcandy.com/2012/03/20/opening-up-your-ecommerce-site-with-social-media/</link>
		<comments>http://blog.referralcandy.com/2012/03/20/opening-up-your-ecommerce-site-with-social-media/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 15:30:18 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[social media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google +]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1629</guid>
		<description><![CDATA[Social media and ecommerce make ideal bedfellows. Whilst one is geared towards self-promotion, sharing and discussion, the other is about developing a strong customer-base and driving sales. It&#8217;s almost as if they were made for each other. All ecommerce sites are fundamentally standalone stores of course. So your job, as an owner, is to get [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1629&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/03/20/opening-up-your-ecommerce-site-with-social-media/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
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			<media:title type="html">anafore</media:title>
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			<media:title type="html">Gap Facebook</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/03/gap-twitter.png?w=300" medium="image">
			<media:title type="html">Gap Twitter</media:title>
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		<media:content url="http://anafore.files.wordpress.com/2012/03/gap-googleplus.png?w=300" medium="image">
			<media:title type="html">Gap Googleplus</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/03/amazon-share.png" medium="image">
			<media:title type="html">Amazon Share</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/03/gap-share.png" medium="image">
			<media:title type="html">Gap Share</media:title>
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			<media:title type="html">Office Share</media:title>
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	</item>
		<item>
		<title>SEO for eCommerce Product Pages</title>
		<link>http://blog.referralcandy.com/2012/03/14/seo-for-ecommerce-product-pages/</link>
		<comments>http://blog.referralcandy.com/2012/03/14/seo-for-ecommerce-product-pages/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 15:30:56 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1639</guid>
		<description><![CDATA[In my last article we looked at SEO for the eCommerce Category Page, in this article we&#8217;re going to be drilling down one step further and looking at SEO for product pages. The URL As with all aspects of SEO, getting the URL right is one of the key steps in the process and should [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1639&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/03/14/seo-for-ecommerce-product-pages/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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			<media:title type="html">michaelagray</media:title>
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		<item>
		<title>The Advantages of User Comments for Ecommerce Sites</title>
		<link>http://blog.referralcandy.com/2012/03/08/the-advantages-of-user-comments-for-ecommerce-sites/</link>
		<comments>http://blog.referralcandy.com/2012/03/08/the-advantages-of-user-comments-for-ecommerce-sites/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 16:30:46 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[website optimization]]></category>
		<category><![CDATA[Ecommerce Sites]]></category>
		<category><![CDATA[User Comments]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1598</guid>
		<description><![CDATA[Some consumers require more convincing than others. Whilst a detailed product description and expert review might suffice for some, there will always be those who want more. So why not give it to them? A commenting system is a great way of developing unique on-page content as well as allowing visitors to share their insights. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1598&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/03/08/the-advantages-of-user-comments-for-ecommerce-sites/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/43686ab1724f93f323dc0c8ce477a3d8?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">anafore</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/02/fotolia_36138372_s.jpg?w=300" medium="image">
			<media:title type="html">Comments</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/03/dell-customer-reviews2.png" medium="image">
			<media:title type="html">Comments on Dell.com from customers</media:title>
		</media:content>
	</item>
		<item>
		<title>SEO for the eCommerce Category Page</title>
		<link>http://blog.referralcandy.com/2012/03/01/seo-for-the-ecommerce-category-page/</link>
		<comments>http://blog.referralcandy.com/2012/03/01/seo-for-the-ecommerce-category-page/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 18:03:20 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Ecommerce]]></category>

		<guid isPermaLink="false">https://anafore.wordpress.com/?p=1607</guid>
		<description><![CDATA[For merchants running eCommerce stores, category or department pages represent and often underutilized asset. In this post we will talk about ways to make the most of those pages as part of your overall SEO strategy. Getting the Right URL In many instances this is one of the bigger hurdles to overcome, unless your eCommerce [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1607&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/03/01/seo-for-the-ecommerce-category-page/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/03/20120229-125709.jpg" medium="image">
			<media:title type="html">20120229-125709.jpg</media:title>
		</media:content>
	</item>
		<item>
		<title>How to Write Content that Will Boost Sales on Your Ecommerce Site</title>
		<link>http://blog.referralcandy.com/2012/02/22/how-to-write-content-that-will-boost-sales-on-your-ecommerce-site/</link>
		<comments>http://blog.referralcandy.com/2012/02/22/how-to-write-content-that-will-boost-sales-on-your-ecommerce-site/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 16:30:55 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[ecommerce sales tips]]></category>
		<category><![CDATA[Body Copy]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Product Descriptions]]></category>
		<category><![CDATA[Sales Copy]]></category>
		<category><![CDATA[Website Content]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1562</guid>
		<description><![CDATA[Whilst strong imagery, straightforward navigation and competitive pricing are all important for any Ecommerce site, written content is still key. If you can&#8217;t convince a visitor to become a customer, then all your efforts will be in vain. The written word is still the most powerful tool available to online businesses. It helps to inform, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1562&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/02/22/how-to-write-content-that-will-boost-sales-on-your-ecommerce-site/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/43686ab1724f93f323dc0c8ce477a3d8?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">anafore</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/02/keyboard-black-with-checkout-button-small.jpg?w=200" medium="image">
			<media:title type="html">Keyboard-black-with-checkout-button-small</media:title>
		</media:content>
	</item>
		<item>
		<title>Enterprise level SEO</title>
		<link>http://blog.referralcandy.com/2012/02/15/enterprise-level-seo/</link>
		<comments>http://blog.referralcandy.com/2012/02/15/enterprise-level-seo/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 16:30:20 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1574</guid>
		<description><![CDATA[Enterprise level SEO concerns are different from those of smaller companies. Smaller companies worry about building trust, creating enough content, and links. Enterprise level SEO or SEO for large companies is more about keeping everyone involved moving in the same direction and not unintentionally sabotaging the overall SEO effort. Here are some of the most [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1574&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/02/15/enterprise-level-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/02/shutterstock_61151038.jpg" medium="image">
			<media:title type="html">shutterstock_61151038</media:title>
		</media:content>
	</item>
		<item>
		<title>How Ecommerce Sites Can Use Video Marketing</title>
		<link>http://blog.referralcandy.com/2012/02/07/how-ecommerce-sites-can-use-video-marketing/</link>
		<comments>http://blog.referralcandy.com/2012/02/07/how-ecommerce-sites-can-use-video-marketing/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 16:30:28 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[ecommerce sales tips]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Video Marketing]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1541</guid>
		<description><![CDATA[Marketing your business, brand and products through the medium of video is certainly nothing new. Many companies have been doing this for years, albeit with varying levels of success. However, video marketing still has plenty to offer to businesses, new and old, small or large. In fact, if anything, it is becoming increasingly important. Leading [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1541&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/02/07/how-ecommerce-sites-can-use-video-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/43686ab1724f93f323dc0c8ce477a3d8?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">anafore</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/ghd-site-page.png?w=300" medium="image">
			<media:title type="html">GHD Site Page</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/ghd-video.png?w=300" medium="image">
			<media:title type="html">GHD Video</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/ghd-youtube.png?w=300" medium="image">
			<media:title type="html">GHD Youtube</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/asos-catwalk1.png?w=300" medium="image">
			<media:title type="html">Asos Catwalk</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/asos-youtube1.png?w=300" medium="image">
			<media:title type="html">Asos Youtube</media:title>
		</media:content>
	</item>
		<item>
		<title>Basic eCommerce SEO Checklist</title>
		<link>http://blog.referralcandy.com/2012/01/31/basic-ecommerce-seo-checklist/</link>
		<comments>http://blog.referralcandy.com/2012/01/31/basic-ecommerce-seo-checklist/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 16:30:57 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1554</guid>
		<description><![CDATA[So you&#8217;re looking at eCommerce packages or maybe thinking about having a custom shopping cart written for you. What are the basic SEO items you need to make sure you have? SEO Friendly URLs &#8211; Each product should have its own unique URL and should not have parameters. Example.com/blue-widget/ &#8211; good Example.com/product?id=123 &#8211; bad While [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1554&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/01/31/basic-ecommerce-seo-checklist/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/ecommerce-checklist.jpg" medium="image">
			<media:title type="html">ecommerce-checklist</media:title>
		</media:content>
	</item>
		<item>
		<title>eCommerce SEO for New Products and Seasonal Products</title>
		<link>http://blog.referralcandy.com/2012/01/25/seo-for-new-products/</link>
		<comments>http://blog.referralcandy.com/2012/01/25/seo-for-new-products/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 16:46:26 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://anafore.wordpress.com/?p=1531</guid>
		<description><![CDATA[When you are running and eCommerce website two of the situations you are likely to encounter are how to do SEO for new products and for seasonal products. In this article we will be taking a look at some best practices for both situations. SEO For New Products Sometimes you will have a product that [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1531&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/01/25/seo-for-new-products/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/seo-ecommerce-new-products.jpg" medium="image">
			<media:title type="html">seo-ecommerce-new-products</media:title>
		</media:content>
	</item>
		<item>
		<title>eCommerce SEO for Mobile Websites and Mobile apps</title>
		<link>http://blog.referralcandy.com/2012/01/17/ecommerce-seo-for-mobile-websites-and-mobile-apps/</link>
		<comments>http://blog.referralcandy.com/2012/01/17/ecommerce-seo-for-mobile-websites-and-mobile-apps/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 16:30:31 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1519</guid>
		<description><![CDATA[In late 2011 a report was released showing over 90% of mobile eCommerce purchases came from iPhone and iPad devices. For merchants having a moblie website that performs properly and allows consumers to research, shop and complete transactions is really no longer an option but a necessity. How should merchants go from not having a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1519&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/01/17/ecommerce-seo-for-mobile-websites-and-mobile-apps/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/mobile-seo.jpg" medium="image">
			<media:title type="html">mobile-seo</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/photo-2.png?w=200" medium="image">
			<media:title type="html">photo (2)</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2012/01/2012-01-16-09-43-18-am.jpg?w=300" medium="image">
			<media:title type="html">2012-01-16 09.43.18 am</media:title>
		</media:content>
	</item>
		<item>
		<title>Are Daily Deal Sites Right for Your Business?</title>
		<link>http://blog.referralcandy.com/2012/01/10/are-daily-deal-sites-right-for-your-business/</link>
		<comments>http://blog.referralcandy.com/2012/01/10/are-daily-deal-sites-right-for-your-business/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 15:30:53 +0000</pubDate>
		<dc:creator>Jennifer Mattern</dc:creator>
				<category><![CDATA[online marketing]]></category>
		<category><![CDATA[daily deal sites]]></category>
		<category><![CDATA[daily deals]]></category>
		<category><![CDATA[Groupon]]></category>
		<category><![CDATA[Living Social]]></category>
		<category><![CDATA[local marketing]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1321</guid>
		<description><![CDATA[As a business owner you may have heard about daily deal sites like Groupon and Living Social. They help you use deep discounts to attract new customers in droves. Let&#8217;s take a look at how daily deal sites work, one of their biggest benefits, and some of the risks involved in running a deal of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1321&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2012/01/10/are-daily-deal-sites-right-for-your-business/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/8c4cf816d316bda46ae6ac35e5283b38?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">jhmattern</media:title>
		</media:content>
	</item>
		<item>
		<title>SOPA: What you can do about it</title>
		<link>http://blog.referralcandy.com/2011/12/30/sopa-what-you-can-do-about-it/</link>
		<comments>http://blog.referralcandy.com/2011/12/30/sopa-what-you-can-do-about-it/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 05:06:13 +0000</pubDate>
		<dc:creator>Dinesh</dc:creator>
				<category><![CDATA[ecommerce future]]></category>
		<category><![CDATA[ecommerce news]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1488</guid>
		<description><![CDATA[SOPA. You might not have heard of it yet, but it’s a clear and present danger to the Internet that we love and have built our businesses on. If you’re not sure what all the fuss is about, check out this video [via BoingBoing] To show our support for the anti-SOPA movement, we’ve moved all [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1488&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/12/30/sopa-what-you-can-do-about-it/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/c011c327dbe6730f2875726df14beca9?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">dr</media:title>
		</media:content>
	</item>
		<item>
		<title>Can F-commerce Change The Face of Retail?</title>
		<link>http://blog.referralcandy.com/2011/12/20/can-f-commerce-change-the-face-of-retail/</link>
		<comments>http://blog.referralcandy.com/2011/12/20/can-f-commerce-change-the-face-of-retail/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 16:34:07 +0000</pubDate>
		<dc:creator>ReferralCandy</dc:creator>
				<category><![CDATA[ecommerce future]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1468</guid>
		<description><![CDATA[There’s been a lot of chatter about how Facebook has an opportunity to change the face of retail. With 1 in every 6 seconds on the Internet spent on Facebook, selling your goods where everyone is hanging out should be a no-brainer right? And so there’s been bunch of ways you can set up a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1468&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/12/20/can-f-commerce-change-the-face-of-retail/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/43686ab1724f93f323dc0c8ce477a3d8?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">anafore</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/12/its-a-facebook-world-americas-small.jpg" medium="image">
			<media:title type="html">Can Facebook Change the Face of Retail</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/12/gap.png" medium="image">
			<media:title type="html">Gap Facebook Page</media:title>
		</media:content>
	</item>
		<item>
		<title>How to Remove Old Products From Your eCommerce Website</title>
		<link>http://blog.referralcandy.com/2011/12/14/how-to-remove-old-products/</link>
		<comments>http://blog.referralcandy.com/2011/12/14/how-to-remove-old-products/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 16:30:51 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1477</guid>
		<description><![CDATA[When you are running an eCommerce website for any length of time one of the problems you will have to deal with is discontinued products, products that change or products that go out of stock. In this article we will be looking at best practices on how to handle each of those situations from an [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1477&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/12/14/how-to-remove-old-products/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/12/old-shopping-cart.jpg" medium="image">
			<media:title type="html">Old Shopping Cart</media:title>
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	</item>
		<item>
		<title>Free E-commerce Stock Photos For You!</title>
		<link>http://blog.referralcandy.com/2011/12/06/free-e-commerce-stock-photos-for-you/</link>
		<comments>http://blog.referralcandy.com/2011/12/06/free-e-commerce-stock-photos-for-you/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 16:30:13 +0000</pubDate>
		<dc:creator>Zach C</dc:creator>
				<category><![CDATA[e-commerce photos]]></category>

		<guid isPermaLink="false">http://anafore.wordpress.com/?p=1448</guid>
		<description><![CDATA[Seasons greetings! We&#8217;re happy to announce that we&#8217;re releasing some free e-commerce stock photographs for you to use. The photos can be found on our photo gallery and are released under the CC Attribution-ShareAlike License (free to use with the proper attribution). Why did we do this? Well, Christmas is just around the corner and we wanted to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1448&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/12/06/free-e-commerce-stock-photos-for-you/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/fb36a7e7f88e7a97cc518dac0ccb67c9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">zachcheng</media:title>
		</media:content>

		<media:content url="http://www.referralcandy.com/images/stock-thumbs/Keyboard-with-white-keys-and-social-media-icons-thumb-large.jpg" medium="image">
			<media:title type="html">White Keyboard with Social Media Icons</media:title>
		</media:content>

		<media:content url="http://www.referralcandy.com/images/stock-thumbs/Keyboard-with-black-keys-and-social-media-icons-thumb-large.jpg" medium="image">
			<media:title type="html">Keyboard with black keys and Social Media Icons</media:title>
		</media:content>

		<media:content url="http://www.referralcandy.com/images/stock-thumbs/Mobile-phone-browsing-ecommerce-clothing-products-thumb-large.jpg" medium="image">
			<media:title type="html">Mobile Commerce - Clothing</media:title>
		</media:content>

		<media:content url="http://www.referralcandy.com/images/stock-thumbs/Social-network-connected-with-world-map-gummi-bears-3-thumb-large.jpg" medium="image">
			<media:title type="html">Connected Social Network with Gummi-bears on World Map</media:title>
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	</item>
		<item>
		<title>How to Get Reviews for your eCommerce Store</title>
		<link>http://blog.referralcandy.com/2011/11/29/how-to-reviews-store/</link>
		<comments>http://blog.referralcandy.com/2011/11/29/how-to-reviews-store/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 16:50:26 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[reviews]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1434</guid>
		<description><![CDATA[Getting reviews for your eCommerce store is one of the ways merchants and online retailers can add value and create a point of differentiation to their online store. In this article we&#8217;ll be taking a look at ways to get those reviews, how to use them to your advantage and what are some of the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1434&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/11/29/how-to-reviews-store/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/11/how-to-get-reviews.jpg" medium="image">
			<media:title type="html">how-to-get-reviews</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/11/chicago-hotel-reviews-google-search.png" medium="image">
			<media:title type="html">chicago hotel reviews - Google Search</media:title>
		</media:content>
	</item>
		<item>
		<title>Intermediate eCommerce SEO Tactics</title>
		<link>http://blog.referralcandy.com/2011/11/22/intermediate-ecommerce-seo/</link>
		<comments>http://blog.referralcandy.com/2011/11/22/intermediate-ecommerce-seo/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 16:30:59 +0000</pubDate>
		<dc:creator>Michael Gray</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1336</guid>
		<description><![CDATA[Once you have eliminated duplicate content and started started link building for your eCommerce site, it&#8217;s time to take the next step with intermediate SEO eCommerce tactics. Image Optimization Image optimization is contrevertial tactic, many argue that it leads to image theft, and there is some truth to that argument. However there are some keywords [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1336&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/11/22/intermediate-ecommerce-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/59573786a3445a9be139cc3fbc7d4bc9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">michaelagray</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/10/intermediate-seo.jpg" medium="image">
			<media:title type="html">intermediate-seo</media:title>
		</media:content>
	</item>
		<item>
		<title>Online Shopping Cart Price Comparison Tool</title>
		<link>http://blog.referralcandy.com/2011/11/15/online-shopping-cart-price-comparison-tool/</link>
		<comments>http://blog.referralcandy.com/2011/11/15/online-shopping-cart-price-comparison-tool/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 16:30:28 +0000</pubDate>
		<dc:creator>Zach C</dc:creator>
				<category><![CDATA[ecommerce solutions]]></category>

		<guid isPermaLink="false">http://blog.referralcandy.com/?p=1375</guid>
		<description><![CDATA[Being involved in the e-commerce industry, we&#8217;re often asked by friends and customers for online shopping cart recommendations. If there happened to be a shopping cart that automagically addressed everyone’s needs, we would refer it immediately. But, if you think about it for a moment, you&#8217;ll realize that there&#8217;s a lot more detail needed before a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.referralcandy.com&#038;blog=15826217&#038;post=1375&#038;subd=anafore&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://blog.referralcandy.com/2011/11/15/online-shopping-cart-price-comparison-tool/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/fb36a7e7f88e7a97cc518dac0ccb67c9?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=G" medium="image">
			<media:title type="html">zachcheng</media:title>
		</media:content>

		<media:content url="http://anafore.files.wordpress.com/2011/11/screen-shot-2011-11-11-at-pm-01-45-47.png" medium="image">
			<media:title type="html">The Shopping Cart Price Calculator</media:title>
		</media:content>
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